The agreement, in plain language.

Who we are

Kelbie is operated by Kelbie, LLC. You can reach us anytime at hello@kelbie.ai.

Who can use Kelbie

Kelbie is for adults. You must be at least 18 years old to create a Kelbie account, request a beta invite, or otherwise use our services. By using Kelbie, you represent that you are at least 18 and have the legal capacity to enter into this agreement.

If we learn that someone under 18 has created an account, we'll close it and delete the associated data.

You're responsible for keeping your account credentials safe. If you think someone else has accessed your account, email hello@kelbie.ai immediately.

Your account and your data

Your data belongs to you. Everything you log in Kelbie — your hydration, your sleep, your weight, your cycle, your supplements, your medications, your journal entries, your daily check-ins — is yours. We don't claim ownership of any of it.

You grant us a limited license to run the service. In order to actually deliver Kelbie to you — to store your entries, generate insights, send you the Sunday Letter, and make the app work — you grant us a limited, non-exclusive license to process your data for the purpose of providing the service. This license ends when you delete your account.

You can export or delete your data at any time. Email hello@kelbie.ai to request either. We'll respond within a reasonable time, always within 30 days.

You're responsible for what you put into Kelbie. You agree not to upload or log data that isn't yours, that violates someone else's rights, or that you don't have the right to share.

What Kelbie is — and isn't

Kelbie is a personal reflection tool. It tracks the habits you log, holds the words you write, and generates AI-powered observations designed to help you notice patterns in your own behavior and wellbeing.

Kelbie is not medical, mental health, or professional advice. This is important, so we're going to say it clearly:

• Kelbie is not a doctor, nurse, therapist, dietitian, fitness coach, or healthcare provider of any kind.
• Nothing Kelbie says — in a daily response, a Sunday Letter, an insight card, or anywhere else — constitutes medical advice, diagnosis, treatment, or a substitute for professional care.
• If you are experiencing a medical emergency, mental health crisis, or any situation requiring professional help, contact a qualified professional or emergency services immediately. Do not rely on Kelbie.
• If you are in the United States and in crisis, you can call or text 988 to reach the Suicide and Crisis Lifeline.

Kelbie may surface resources or gently suggest professional support when something you write indicates you might benefit from it. These suggestions are pointers only — they are not a clinical assessment, and the absence of such a suggestion does not mean you don't need help.

Decisions about your health, medications, and care are yours to make — ideally with qualified professionals. Do not start, stop, or change any medication, supplement, treatment, or medical decision based on anything Kelbie says. Always consult with a licensed healthcare provider about medical matters.

The AI can be wrong. Kelbie's responses are generated by AI. The AI can make mistakes, misread context, draw incorrect conclusions, or say things that feel off. You are always the expert on your own body, mind, and life. Treat Kelbie's observations as prompts for your own thinking, not as authoritative conclusions.

Acceptable use

When you use Kelbie, you agree not to:

• Use Kelbie for any illegal purpose or in violation of any law.
• Log data about other people without their consent.
• Attempt to access another user's account or data.
• Reverse engineer, decompile, or attempt to extract the source code of Kelbie.
• Use automated means (scrapers, bots) to access Kelbie, except for accessibility tools.
• Attempt to disrupt, overload, or interfere with the service or our infrastructure.
• Use Kelbie to harass, abuse, or harm anyone — including yourself in ways that suggest a crisis you should seek professional help for.
• Resell, rent, or commercially exploit access to Kelbie without our written permission.
• Use Kelbie's AI features to generate content that you then present as professional medical, legal, or therapeutic advice to others.

If you violate these rules, we may suspend or terminate your account.

Subscriptions and payments

Kelbie offers a free tier and a paid tier (Plus) when available. Pricing, features, and billing terms for paid tiers will be clearly shown at the point of purchase.

Billing. If you subscribe to Plus, you authorize us to charge your payment method on a recurring basis until you cancel.

Cancellation. You can cancel your subscription at any time from your account settings or by emailing hello@kelbie.ai. Cancellation takes effect at the end of your current billing period — you keep access to Plus features until then. We don't try to trap you with "are you sure?" dialogs or retention offers designed to wear you down.

Refunds. If you cancel within 14 days of your first payment, email hello@kelbie.ai and we'll refund you, no questions. After that, we don't offer refunds for partial periods — you just keep access until the period ends.

Price changes. If we change the price of a paid tier, we'll email you at least 30 days before the change takes effect. You can cancel before the new price applies.

Promotional and discounted pricing. Student, nurse, and therapist discounts, or any other promotional pricing, may require verification and are subject to change. We'll honor any discount we've granted you for as long as you continuously maintain that subscription.

Intellectual property

Our stuff is ours. The Kelbie name, logo, lotus mark, website, app, design, code, and all related content are owned by Kelbie, LLC and protected by applicable intellectual property laws. You may not copy, modify, or use our branding without written permission.

Your stuff is yours. Anything you create inside Kelbie — your logs, journal entries, notes, reflections — remains your property. We don't claim any ownership of your content.

Feedback. If you send us feedback, suggestions, or ideas about Kelbie, we're grateful, and you agree we can use that feedback to improve the product without owing you anything in return. We won't attribute it publicly unless you explicitly say we can.

Beta and early access

Kelbie is currently in private beta. Some features may not work as expected, may change without notice, or may be removed. We're building carefully but we're building. If you encounter bugs or rough edges, email hello@kelbie.ai and we'll appreciate it.

By participating in the beta, you acknowledge that the service is a work in progress and provided as-is during this period.

Service availability

We'll do our best to keep Kelbie running, but we don't guarantee uninterrupted or error-free service. We may need to take the service down for maintenance, security work, or unexpected issues. When we can, we'll give notice.

We reserve the right to modify, suspend, or discontinue any part of Kelbie at any time. If we discontinue the service entirely, we'll give active users reasonable notice and an opportunity to export their data before it's deleted.

Termination

You can leave anytime. Delete your account from your settings or email hello@kelbie.ai. Your data will be deleted within 30 days, subject to the backup retention described in our Privacy Policy.

We can terminate accounts for cause. If you violate these Terms, use Kelbie for illegal purposes, or create serious risk to other users or to us, we may suspend or close your account. In serious cases we may do so without notice. In most cases we'll reach out first.

Sections of these Terms that by their nature should survive termination — including the disclaimers, limitations of liability, and intellectual property clauses — will remain in effect after your account is closed.

Disclaimers

Kelbie is provided "as is" and "as available." To the fullest extent permitted by law, we disclaim all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement.

We don't warrant that Kelbie will be uninterrupted, error-free, secure against all threats, or that it will meet your specific needs.

We don't warrant the accuracy, completeness, or usefulness of any insights, observations, or AI-generated responses Kelbie produces. These are generated by algorithms and AI models that can and do make mistakes.

The AI responses in Kelbie — including journal responses, daily observations, and the Sunday Letter — are not medical, mental health, legal, or any other form of professional advice, and should not be treated as such.

Limitation of liability

To the fullest extent permitted by law:

• Kelbie, LLC, its founders, employees, and contractors will not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of Kelbie — including but not limited to lost profits, lost data, personal injury, emotional distress, or harms related to decisions you made based on AI-generated content.
• Our total liability to you for any claim arising from these Terms or your use of Kelbie will not exceed the greater of (a) the amount you paid us in the 12 months before the claim arose, or (b) $100.

Some jurisdictions do not allow the exclusion or limitation of certain damages, so some of the above may not apply to you. In those jurisdictions, our liability is limited to the minimum extent permitted by law.

Indemnification

You agree to indemnify and hold harmless Kelbie, LLC, its founders, and its employees from any claims, damages, or expenses (including reasonable attorney's fees) arising from your misuse of Kelbie, your violation of these Terms, or your violation of anyone else's rights.

Governing law and disputes

These Terms are governed by the laws of the State of Florida, without regard to its conflict-of-law principles.

Informal resolution first. If you have a dispute with us, please email hello@kelbie.ai first. We're a small team and we'll work with you in good faith to resolve things. Most disputes can be resolved this way.

If we can't resolve it informally, any legal action must be brought in the state or federal courts located in [your county/state], and you consent to personal jurisdiction there.

Class action waiver. You agree to resolve disputes with us individually, not as part of a class action or collective proceeding, to the extent permitted by law.

Changes to these Terms

We may update these Terms from time to time. When we make material changes — anything that affects your rights or obligations in a meaningful way — we'll email active users and update the "Last updated" date above. Continued use of Kelbie after changes take effect means you accept the new Terms. If you don't agree, you can stop using Kelbie and delete your account.

Non-material changes (fixing typos, clarifying wording, updating our mailing address) we'll just do, and the new date will reflect it.

Severability

If any part of these Terms is found to be unenforceable, the rest still applies. The unenforceable part will be modified to the minimum extent necessary to make it enforceable, or removed if it can't be.

Entire agreement

These Terms, together with our Privacy Policy, make up the entire agreement between you and Kelbie regarding your use of the service, and replace any prior agreements.

Contact us

Questions about these Terms? Email hello@kelbie.ai.